FEEL GOOD LOUNGEWEAR

KCST – Kelly Claire Studios – is an Amsterdam-based brand committed to the idea that we are the best versions of ourselves when we feel confident and comfortable.

Inspired by daily life. Designed for everyday living.

Quality

DESIGNED TO BE WORN, LIVED IN & LOVED.

We believe you should be buying better, not
more. That is why our pieces are designed with
longevity and versatility in mind - because
quality never goes out of style.

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SUSTAINABILITY

CONSCIOUS BECAUSE WE CARE.

When it came to launching KCST we felt we
had no choice but to consider the planet in
everything we do. From fabric and vendor
partnerships to inner labels and hangtags. It is
our responsibility to do so, and it blows our
mind that some brands don’t.

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SELF-CARE

THE LOUNGE CLUB.

We consider self-care essential. Whether that means curling up on the couch with a good book or locking lips with a home-made dirty Martini, we don’t judge. The Lounge Club was founded on the belief that self-care can be whatever you want it to be.

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FOUNDING STORY

KELLY CLAIRE STUDIOS.

My goal was to build a brand based on comfort and self-care. A brand that feels like a warm hug. I have always been fascinated by fashion and the balance between style and functionality in everyday clothing.

Today, our soft sets and separates make cozying up easy. Sure to be worn on repeat, our feel-good loungewear is here to elevate your mood. We’ re here to help you
feel comfortable from the inside out so that you can be the best version of yourself.